Privacy Policy – Last Updated: November 22, 2024

Orange County REALTORS® recognizes the importance of protecting our members’ personal information. For that reason, we have implemented the following privacy policy:

  1. We gather the following types of information to process your transactions, fulfill your requests, maintain our membership records, provide other services to Members, and to analyze traffic to our website and the needs/makeup of our Members :

    • Contact information you provide (which includes but is not limited to the information you provide on the Membership Application such as your personal and business addresses, phone and fax numbers, email addresses, firm affiliations, and titles);

    • Information you volunteer, via applications, correspondence, orders, purchases, voice mail messages or surveys (for example, education, designations, specialties, affiliations with other real estate organizations, and general demographic data);

    • Information provided to and/or accessible to us based on your use and viewing of our website and related portals, including IP addresses, search history, software/hardware used, social network information, etc.;

    • Other information regarding Members and/or visitors of our website that is provided to us by third-parties or other sources.

    • We (and other entities) automatically collect information relating to your interactions with us and our Site, including browser type, IP address, pages visited and other activities on the Site, device type, time and date of visit, and other information we collect through the use of cookies and similar technology.  See the “Digital Advertising & Analytics” section of this Privacy Policy to learn more about the use of this information and the choices available to you.  We also collect information from third parties about you and other consumers and may combine all the information we collect. 

  2. We use this information to:

    • Improve and customize other communications tools, including but not limited to the What’s Up, Education Central, and our Monthly Magazine, The Orange County REALTOR®;

    • Notify you of updates to our site;

    • Notify you of important legislation, court decisions, and other events or information affecting the real estate industry;

    • Notify you of relevant products and services;

    • Notify you of upcoming events and programs;

    • Manage, use, and/or provide to our members various services, information, tools, systems, and programs;

    • Complete, facilitate, and manage purchases, memberships, and other transactions or relationships;

    • Track and facilitate usage of our sites;

    • Assist local and state REALTOR® associations and affiliated Institutes, Societies and Councils in membership tracking and for their use for purposes similar to those listed above;

    • Provide directory information to the public;

    • We may use information that has been de-identified or aggregated without limitation. 

  3.  Members recognize and acknowledge that, as a non-for-profit entity, Orange County REALTORS® is not a “business” as defined by the California Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”). By participating in any aspect of Orange County REALTORS®, Members agree and acknowledge that they do not hold rights under these laws vis-à-vis Orange County REALTORS®, including  with respect to the maintenance and deletion of personal data and information contained in or used by Orange County REALTORS®.  

  4. Orange County REALTORS® does not sell or trade the information described in Part 1 of this policy.

  5. Orange County REALTORS® may, at its discretion, share the information described in Part 1 of this policy with third-parties in connection with or in order to facilitate those uses described in Part 2 of this policy, or when required by law or valid legal process, to protect personal safety, or for compliance with California Corporations Code, Section 8331, 8332, 8333 and 8334. We may also provide directory and/or contact information regarding our Members to other Members and to the public.

  6. Credit information that you and credit authorizers provide when you make payments by credit card for products, dues or other services via Internet Member Services will only be used to process the transactions you request. This information will be provided to and maintained by reputable credit reporting databases, but will never be sold, shared or provided to other third parties except as necessary to process or facilitate an authorized transaction.

  7. We maintain reasonable security procedures and standards. We test these procedures and modify them regularly as new technologies become feasible. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your information, we cannot guarantee the security of information transmitted to us via the internet. Any transmission of information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained in any of our products, systems, websites, or services.

  8. We use cookies to collect data regarding visits to and use of our website and other systems/portals. By refusing to accept cookies, you may be able to limit our access to certain information we might otherwise obtain based upon your use of our website and other systems/portals. Do Not Track (“DNT”) is a feature in some web browsers by which users can request that online services, including website providers and online advertisers, do not track the user’s web browsing activities. Our Website does not currently respond to DNT requests transmitted by web browsers.

  9. Digital Advertising & Analytics 

We may partner with ad networks and other ad serving providers (“Advertising Providers”) who serve ads on behalf of us and others on non-affiliated sites. Some of those ads may be personalized, meaning that they are intended to be relevant to you based on information Advertising Providers collect about your use of the Site and other sites or apps over time, including information about relationships among different browsers and devices.  This type of advertising is known as interest-based advertising. 

You may visit the DAA Web choices tool at http://www.aboutads.info/choices to learn more about this type of advertising and how to opt-out of this advertising on websites by companies participating in the DAA self-regulatory program. Additionally, you can also exercise choices regarding interest-based advertising on your mobile device by downloading the appropriate version of the DAA’s AppChoices tool at https://youradchoices.com/appchoices.

If you delete your cookies or use a different browser or mobile device, you may need to renew your opt-out choices exercised through the DAA Web choices Tool.  Note that electing to opt out will not stop advertising from appearing in your browser or applications. It may make the ads you see less relevant to your interests. 

We may also work with third parties that collect data about your use of the Site and other sites or apps over time for non-advertising purposes.  We use Google Analytics and other third-party services to improve the performance of the Site and for analytics and marketing purposes.  For more information about how Google Analytics collects and uses data when you use our Site, visit www.google.com/policies/privacy/partners, and to opt out of Google Analytics, visit https://tools.google.com/dlpage/gaoptout.

Additionally, your browser may offer tools to limit the use of cookies or to delete cookies; however, if you use these tools, our Site may not function as intended.

  1. Third Party Links and Tools

The Site may contain links to third-party websites or apps. We do not control the privacy practices of those websites or apps, and they are not covered by this Privacy Policy.  The Site also includes integrated social media tools or “plug-ins,” such as social networking tools offered by third parties.  If you use these tools to share personal data or you otherwise interact with these features on the Site, those companies may collect information about you and may use and share such information in accordance with your account settings, including by sharing such information with the general public.  

Your interactions with third-party companies, websites, and apps and your use of their features are governed by the privacy policies that those properties provide.  We encourage you to carefully read the privacy policies of any accounts you create and use.

  1. By using our website, using or purchasing services through Orange County REALTORS® or REALSTORE™, and/or by becoming a Member of Orange County REALTORS®, you agree to the terms of this policy.

  2. This policy may be updated and/or modified periodically by Orange County REALTORS®. You should regularly check for updates and by using this website or our services you agree to be bound by any such updates without express notice.

  3. You may opt-out of receiving communications from us. If you are a member of Orange County REALTORS®, you can choose to opt out of inclusion in the directory.  You may edit your personal contact information at any time directly by logging into My Account or by contacting webmaster@ocrealtors.org. For choices with respect to third-party interest-based advertising activities, please see the “Digital Advertising & Analytics” section above.

  4.  If you are not a member of Orange County REALTORS®, you can choose to opt-out of receiving communications from us by contacting webmaster@ocrealtors.org.  For choices with respect to third-party interest-based advertising activities, please see the “Digital Advertising & Analytics” section above.

  5. To ask questions or comment about this privacy policy and our privacy practices, you can contact us email at webmaster@ocrealtors.org.